You’ve survived the startup stage of your business. Great work. What could be more fascinating and challenging than giving birth to a company? Well, like parenting, the hardest (and most thrilling) part is yet to come. Most entrepreneurs think that setting up a business is the most dangerous stage in their entrepreneurial venture. Yet the truth is, growing a business …
The Price is Right, or is it?
The pricing strategy of a small business often determines the ultimate success or failure of that business. Small Business Owners commonly set prices with a view of being the cheapest in the market, with no consideration as to the total costs involved with delivering their product or service. The following factors should be considered when setting prices: The total costs …
Break-even Sales
Nine out of ten businesses incur expenditure simply by opening their doors to customers. Common expenses that may be incurred include rent, staff salaries, telephone line rental and insurance. Do you know the level of sales that you need to generate on a daily, weekly, or even a monthly basis in order to meet your fixed expenditure and hence break-even? …
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